Marketing

We work with your team to create innovative marketing strategies and/or provide the ideal sponsorship opportunity to promote and build up your business, product and brand. Our services include but are not limited to Digital Marketing, Media Planning and Buying, Email and Direct Mail Marketing, Guerilla Marketing, Event Marketing and Sponsorship Opportunities.


Pink Twig - The It Factor Ltd. managed the rebrand for the Toronto based floral shop, Pink Twig. The marketing team designed new brand assets and collateral, in addition to architecting an optimized website with a fully operative ecommerce platform.
Bulova: Caravelle New York - The It Factor Ltd. announces a new marketing client Bulova. The It Factor team will be managing the campaign for the launch of Caravelle New York, a line of fashion watches created to satisfy a demand for affordable and fashionable watches. The launch will be supported by an integrated media buy, guerilla marketing campaign, launch event, and a consumer promotion.
Tilted Kilt - With more than 60 restaurants, The Tilted Kilt is a fast-growing chain from the USA that is now coming to the Greater Toronto Area. The It Factor supports the launch of the first pubs in Richmond Hill and on The Esplanade with an extensive marketing and PR concept.
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GC Motorsports International - The It Factor has started a sponsorship & marketing campaign for GC Motorsports International (GCMI), a NASCAR Nationwide and Canadian Tire Series team with rich tradition and success, owned by Canadian Businessman Steve Meehan.
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The Melting Pot Richmond Hill - The It Factor has successfully launched the marketing campaign for The Melting Pot of Richmond Hill, a restaurant opened by entrepreneur Jonathon Fischer and TV Chef Corbin Tomaszeski. With over 140 restaurants in North America, The Melting Pot is the premier fondue restaurant where guests can enjoy a choice of fondue cooking styles.
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